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PRODUCING cattle from the commercial The Midwest Cattleman · April 1, 2021 · P24
continued from page 20 Beefmaster females from bred parents. More
try, branded programs are these sales, they know the vigorous at birth,
the main topic of discussion. ranch that the cattle are faster growing
The Beefmaster E6 Program coming from. calves perform bet-
is a branded program for “You know that these cat- ter for almost every
those highly sought-after re- tle are at least half regis- trait and make more
placement females. This pro- tered Beefmaster genetics. money.
gram also gives the buyer as- They give that producer “The beautiful
surance that these cattle are that secure feeling that I am part about a Beef-
at least 50% Beefmaster and going to get that longevity. master based cow
that they have been inspect- We know that these cattle or just Beefmaster
ed for quality. The program are home raised cattle and genetics is that you
serves as a marketing tool coming out of vaccination can put them on
for the cattle producer. programs,” said Scherer. anything. You can
“When you get around to If you are a commercial fit them to whatever Meacham adds, “she’s
trying these kinds of cattle, cattleman, you simply can't program serves your ranch [Beefmaster cow] known for
they’re hard to find. They are afford NOT to be crossbreed- the best. You can add Beef- her maternal traits. She’s
popular,” said Anthony Mi- ing. The benefits of a cross- master genetics to it to get known for her longevity,
halski, a long-time auction- bred cow to any commercial the longevity, the structure, along with her efficiency in
eer and sale manager for the herd are undeniable and to get the efficiency and it’s the pasture when converting
Beefmaster industry. highly documented. going to work within the first grass into pounds. There’s no
The advantage of these Scherer is a true believ- year,” said Larry Meacham, a better female than a Beef-
commercial Beefmaster fe- er in Beefmaster genetics Beefmaster breeder and com- master based cow.”
male sales is that each sale and the advantages of cross- mercial cattlemen. That’s the Certified E6
has specific consignors that breeding to produce a com- Crossbred cows improve Beefmaster Female. With
are committed to produc- mercial Beefmaster female. calving rates, calf surviv- longevity and sustainability
ing these types of cattle and “There’s no more versatile ability, more calves born and at her core, she’s the cow that
holding them for these val- cow out there in the industry weaned, more pounds of calf can do it all. Her versatility
ue-added sales. than a Beefmaster cow.” and more calves produced complements any program
“These sales give us one Crossbreeding leads to hy- over the cow's lifetime. With and brings cattle producers
place where buyers can come brid vigor or heterosis. Sim- good management, Maternal more dollars at the end of the
to and get a pretty large of- ply put, crossbred calves, on Heterosis will make a ranch- day.
fering,” said Mihalski. the average, are better per- er more money than any-
When buyers purchase formers than their straight thing else he can do.

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